PRELIMINARY PROGRAM
8:00-9:00 a.m.
Registration
Coffee and bagels
9:00-9:15 a.m.
Welcoming remarks
Thom Gencarelli, Montclair State University and Susan Jasko, California
University of Pennsylvania
NJCA First Vice Presidents and Conference Co-coordinators
Geoffrey Newman, Dean, School of the Arts, Montclair State University
9:30-10:45 a.m.
Experiential- and Service-learning Applications in Communication
Coursework: Reports from the Field
Chair: Todd Kelshaw, Montclair State University
“Service- and Experiential-learning: An Exposition”
Bryan Murdock, Montclair State University
“Theoretical Foundations and Ethical Considerations in Experiential
Education”
Jessica St. Clair, Montclair State University
“Learning Cooperatives: Creating and Maintaining Partnerships
for Hands-on Learning in the Broadcasting Field”
David Sanders, Montclair State University
“Service-learning Applications for Organizational Communication
Coursework”
Todd Kelshaw, Montclair State University
“Communication Coursework and Public Advocacy”
Eleanor Novek, Monmouth University
Adjuncts in Dialogue with Communication Departments
Chair: Christopher Lynch, Kean University
Susan McManimon, Rider University
Presenters: Sandra Bodin-Lerner, Kean University
Anita Foeman, West Chester University
Asli Gokan-Kucuk, Fashion Institute of Technology
Gina Herman, Monmouth University
Terry Koyce, The College of Saint Elizabeth
Patricia Iacobazzo, Fashion Institute of Technology
Christopher Lynch, Kean University
Pam Marshall, West Chester University
Susan McManimon, Rider University
Jonathan Millen, Rider University
George Pierson, Kean University
Jack Sargent, Kean University
Steve Skoski, The College of Saint Elizabeth
Don Swanson, Monmouth University
Cultural Jamming: Creative Approaches to Media Criticism
Chair: Kathleen LeBesco, Marymount Manhattan College
“50 and Still Here: Creating a Website for Age-Related Media
Activism”
Ashley Kirwan, Marymount Manhattan College
“Normal Magazine: A Parody of Women's Magazines”
Caitlin Leonetti, Marymount Manhattan College
“The Real Disney: Critiquing Disney’s Message through Satire”
Sherrise Pierre, Marymount Manhattan College
“Is ‘My Scene’ Hypersexualized? Media Activism through
Toy Packaging Alteration”
Jessica Furlow, Marymount Manhattan College
“Incorporating a Culture Jamming Project into the Media Studies
Course”
Kathleen LeBesco, Marymount Manhattan College
Understanding Organizations: Key Concepts and Applications
Chair: Flora Keshishian, St. John’s University
“Dynamics of the Organization-Public Relationship: Analysis of
Relational Features and Themes”
Christopher Caldiero, Rutgers University
“A Review of Leadership Literature: Identifying Prevalent Authors,
Concepts, Theories, and Approaches”
Stacy Smulowitz, Rutgers University
“How Does Jablin’s Socialization Model Apply to Part-time
Workers?”
Sherry Wien, Monmouth University
“Communication and the Organizational Culture of Administrators
in Higher Education”
Hui-Min Kuo, Rutgers University
11:00 a.m.-12:15 p.m.
Doing Research on Race and Ethnicity
Chair: Gregory Adamo, The Richard Stockton College of New Jersey
“African Americans in Television: Behind the Scenes”
Gregory Adamo, The Richard Stockton College of New Jersey
“The Communication Strategies of Black Professors at Predominantly
White Colleges and Universities”
Donnetrice Allison, The Richard Stockton College of New Jersey
“The Elephant in the Room: Race as the Elusive Variable in Contexts
of Denial.”
Eleanor Novek, Monmouth University
Current Social Issues: A Community Structure Approach
Chair: John Pollock, The College of New Jersey
“Nationwide Newspaper Coverage of Environmental Tobacco Smoke:
A Community Structure Approach”
Dana Eisenberg, Tom Hipper, Ashley Magazzu, Tracy Severino, and John
C. Pollock, The College of New Jersey
“International Newspaper Coverage of NGO Efforts and HIV/AIDS:
A Community Structure Approach”
Lissa Caputa, Dana Eisenburg, Amy Kester, Jocelyn Sierra, and John C.
Pollock, The College of New Jersey
“Nationwide Newspaper Coverage of Genetically Modified Foods:
A Community Structure Approach”
Pam Braddock, Kristine Corbin, and Michelleslie Maltese-Nehrbass, The
College of New Jersey
“Newspaper Coverage of the Beijing Conference’s Efforts
to Promote Women’s Rights: A Community Structure Approach”
Brittany Hammer, Elyse Mitchell, Alexa Shields, and John C. Pollock, The
College of New Jersey
Dissertating 101: Survival Skills for the Ph.D. Candidate
(Roundtable Discussion)
Chair: Rebecca Hains, Temple University
Presenters: Rebecca Hains, Temple University
Melissa Retano, Temple University
Maria Simone, Temple University
Media, Mass Media, and Music: Issues and Responses
Chair: Chad Dell, Monmouth University
“Protest Music During the Vietnam War”
Richard Lee, Rutgers University
“Mother, Still Your Tears: The Influences of Woody Guthrie on
Mother and Son Relationships in Bruce Springsteen’s Devils &
Dust”
Donna Montanaro Dolphin, Monmouth University
“Fox Versus Judge Cashman: A Case Study in Agenda Building”
Rod Carveth, Marywood University
“Advertising, Media Literacy and the Elaboration Likelihood Model
of Persuasion: Developing the Motivation to Process Advertisements”
Gina Serafin, Rutgers University
“Choosing Media-based on Political Stance”
Dwight Anderson, Erin Christie, Andy Kirkyla, Sandra Mardenfeld, and
Art Taylor, Rutgers University
Lambda Pi Eta, PRSSA, and NJIABC Meetings
12:30-2:00 p.m.
Sit-down luncheon
General business meeting
2:00-3:00 p.m.
KEYNOTE ADDRESS
Renee Hobbs, Ed.D., Temple University
3:15-4:30 p.m.
Great Ideas for Teaching Students – G.I.F.T.S.
Chair: Anastacia Kurylo, Marymount Manhattan College
“Leadership Effectiveness and Leadership Skills”
Meg Paradise, Rutgers University
“Who’s Your Neighbor?”
Regina Clark, Ramapo College of New Jersey
“Transforming the Theoretical and Conceptual into the Practical:
Instructional Techniques to Increase the Effectiveness of Teaching Organizational
Communication” Corey Liberman, Rutgers University
“The Press Conference”
Richard A. Lee, Rutgers University
“Interpersonal Communication Watch: Bringing Reality to the Classroom”
Brad Crownover, The College of Mount Saint Vincent
“From Students to Scholars in One Semester: The ‘Commando
Model’ Excites Undergraduates about Research”
John C. Pollock, The College of New Jersey
“Write a Memo: A Case Study Exercise”
Nancy Tetreaux, Rutgers University
Communication in Action: Making Connections Between the Classroom
and Practice
Chair: Hui-Min Kuo, Rutgers University
“Changing the Culture of College Drinking: Using Experimental
Learning and Simulations to Implement a Health Communication Campaign”
Cynthia Bates, Rutgers University
“Putting Theory into Action: Event Planning and the Communication
Connection”
Danielle Dahlinger, Rutgers University
“Advanced Health Communication (AHC): Learning to Connect the
Classroom and the Campus”
Abby Finks, Rutgers University
“The Peer Advising Program and its Connection with Communication
Studies”
Jason Giumara, Rutgers University
“Leadership at a Distance: Transformational Leadership in Practice”
Dustin Pidgeon, Rutgers University
Suasory Communication for Increasing Funding for Communication
Departments
Chair: Daniel Agatino, College of Saint Elizabeth
Presenters: Anne Zahradnik, The College of Saint Elizabeth
Daniel Agatino, The College of Saint Elizabeth
Steven Koski, The College of Saint Elizabeth
Learning and Understanding: What’s Communication Got to
Do with it?
Chair: Todd Kelshaw, Montclair State University
“The Irruption of Norman F. Dixon: Communication and the Creation
of Knowledge”
Gary Radford, Fairleigh Dickinson University
“Communication, Pedagogy, and Service Learning”
Shirley Crawley, SUNY Geneseo
“Smart Students, Stupid Mistakes: Undisclosed Learning Disabilities”
Lynn Hartley, Rider University
“‘Health-Media Literacy’ Among the Elderly: A Symbolic-interactionist
Analysis of how Older Persons Perceive Health Information and Marketing
Messages in Print and Televised Drug Advertisements”
Pamela Poe, Temple University
Television Advertising and the Battle for the Presidency in
the 21st Century
Chair: Sal Fallica, New York University
Presenters: Mark Gregor, New York University
Gwenn Morreale, New York University
Rachelle Sussman, New York University
4:45-6:00 p.m.
The Life and Death of Live Television
Presenters: Gary Gumpert, Communication Landscapers
Susan Drucker, Hofstra University
Guiding Student Research
Chair: Donnetrice Allison, The Richard Stockton College of New Jersey
“Guiding Students in Qualitative Research Projects and Data Analysis
Donnetrice Allison, The Richard Stockton College of New Jersey
“Guiding Students in Quantitative Research Projects and Data Analysis
Tara Crowell, The Richard Stockton College of New Jersey
Communication Education and Ethnography: Tales from the Field
Chair: Christine Lemesianou, Montclair State University
“Communication Apprehension in a Classroom Environment”
Aycan Sayakci, Montclair State University
“Expressions of a Mad Woman: The Observations of a Lone Woman
in Anger Management”
Amy Melissa Young, Montclair State University
“Power Hierarchies of Traditional Families: A Look at Then and
Now”
Amy Vida, Montclair State University
“An Ethnographic Study of the Nature and Role of a Bank’s
Organizational Culture”
Christine Merletto, Montclair State University
“Hip Hop Music and the Formation of Sexual Attitudes: An Ethnographic
Study of the Children at El Club del Barrio”
Gloria Rodriguez, Montclair State University
Respondent: Hester Coan, Fairleigh Dickinson University
Epistemology and Methodology: Researching and Theorizing Communication
Artifacts and Concepts
Chair: Barbara Reed, Rutgers University
“Toward a Theory of Spin: Research of How Corporations Manage
Crisis and Negative Publicity”
Alyssa Buxbaum and Judy Drucker, Monmouth University
“Contemporary Perspectives of Cross-cultural Argumentation Research”
Yana Grushina, Rutgers University
“A Proposal for Research: Finding Facts in Argument”
Lisa Uber, Rutgers University
“An Exploration of Family Photography in Social Science Research”
Lia Ungureanu, Rutgers University
Life in the Realm of the Virtual: The Who, the What, the How,
and the Why
Chair: Casey Man Kong Lum, William Paterson University
“Who Are You? Unidentified Communicators in Computer-mediated
Communication”
Alyson Thelin, Rutgers University
“Relational Communication in Virtual (Chat) Reference Encounters”
Marie Radford, Rutgers University and Lynn Silipigni Connaway, OCLC
“Media Smart Girls: Connecting Media Literacy and Health in a
Website for Girls”
Kelly Mendoza and Jiwon Yoon, Temple University
“Dialogic Public Relations Practices via Community College Websites”
Sheila McAllister-Greve, Rutgers University
Respondent: Flora Keshishian, St. John’s University
6:00-7:00 p.m.
Closing reception with hor d’oeuvres and music
7:00-9:00 p.m.
After-hours party - with music by
The Professors
The Great Notch Inn, Rte. 46 (a five-minute drive from MSU)
Parking
All NJCA conference attendees should park at Montclair State University’s
Red Hawk Deck, conveniently located within walking distance of University
Hall.
The full-day rate to park at the Red Hawk Deck is a flat fee of $5.00.
It is recommended that you park on either level 4 or 5 in the Deck,
so that you can exit directly out toward University Hall.
Attendees will receive a parking voucher upon registration.
Technology
All designated breakout rooms are equipped with technology available
for use during each session.
The following equipment is available: LCD Projector, Document Camera,
VCR/DVD Player.
Participants must supply their own laptop computers for any program/software
needs. All personal computers can be easily connected to the system
in these rooms.
Questions
If you have any additional questions or requests, please contact Dr.
Christine Lemesianou, NJCA Special Projects Director (973/655-5193 or
lemesianoc@mail.montclair.edu).